More than half of consumers now highly value energy efficiency

Property buyers are placing increasing importance on energy efficiency, according to research from realestate.com.au. A survey found 56% of consumers believe energy efficiency is extremely important, compared to 48% for the same survey last year.

The top five reasons people thought energy efficiency was important was so they could:

• Reduce their energy bills 76%

• Do good for the environment 57%

• Reduce their carbon footprint 53%

• Reduce their chance of bill shock 50%

• Live in a better-designed property 44%

And the top five sustainable property features that interested them were:

• Solar power 71%

• Efficient lighting 63%

• Insulation 60%

• Air flow 59%

• The position of the home relative to the sun 58%

Meanwhile, the top five keywords that buyers entered when searching for energy-efficient features on realestate.com.au were:

• Solar power 93.3%

• Energy efficiency 3.6%

• Double-glazed windows 1.2%

• Hydronic heating 0.6%

• Star rating 0.5%

Have you considered energy efficiency in your home?